交易的第一步
1
向顾客推销商品
Dear Sir,
May 1, 2001
The new Deer Mountain Bike is generating strong global interest. User reports confirm what we believed before launch: it is simply the best mountain bike available. Please find enclosed our brochure.
Yours faithfully,
2
提出询价
Dear Sir,
June 1, 2001
Thank you for your promotional letter and brochure. We believe your Deer Mountain Bike has good potential in the U.S. market. Please send us further details on your prices and terms of sale. Competitive pricing will help us move forward with an order.
We look forward to your reply.
Truly,
3
迅速提供报价
Dear Sir,
June 4, 2001
Thank you for your inquiry of June 1st about the Deer Mountain Bike.
We are pleased to enclose the technical information, catalog, and price list. The prices and terms we offer explain why we are operating at full capacity to keep up with demand.
We look forward to working with you.
Yours faithfully,
交易的契机
4
如何讨价还价
Dear Sir,
June 8, 2001
Thank you for your price lists. After careful review, we find your quoted price too high for this market.
We would place an order for 200 units immediately if you could offer a 10% discount. A modest price cut would generate substantially more business for you.
We await your reply.
Yours truly,
5-1
同意进口商的还价
Dear Sirs,
June 12, 2001
Thank you for your June 8th letter. We accept your offer on the proposed terms.
Enclosed is a special price list that we believe matches your price expectations. Although recent increases in raw material costs have impacted this product, we have kept prices lower for your order.
Sincerely,
5-2
拒绝进口商的还价
Dear Sirs: June 12, 2001
Thank you for your letter of June the 8th. We regret that we cannot meet your terms. We must point out that the falling market here leaves us little or no margin of profit. We must ask you for a keener price in respect to future orders. At present the best discount offered for a quantity of 200 is 5%. Our current situation leaves us little room to bargain. We hope you will reconsider the offer.
Truly
6
正式提出订单
Dear Sir: June 15, 2001
We have discussed your offer of 5% and accept it on the terms quoted. We are prepared to give your product a trial, provided you can guarantee delivery on or before the 20th of September. The enclosed order is given strictly on this condition. We reserve the right of refusal of delivery and/or cancellation of the order after this date.
Truly
7
确认订单
Dear Sir: June 20, 2001
Thank you very much for your order of June 15 for 200 Deer Mountain Bikes. We will make every possible effort to speed up delivery. We will advise you of the date of dispatch. We are at your service at all times.
Sincerely
8
请求开立信用证
Gentlemen: June 18, 2001
Thank you for your order No. 599. In
order to execute it, please open an irrevocable L/C for the amount of US$ 50,000 in our favor. This account shall be available until Sep. 20. Upon arrival of the L/C we will pack and ship the order as requested.
Sincerely
9
通知已开立信用证
Dear Sir: June 24, 2001
Thank you for your letter of June 18 enclosing details of your terms. According to your request for opening an irrevocable L/C, we have instructed the Beijing City Commercial Bank to open a credit for US$ 50,000 in your favor, valid until Sep. 20. Please advise us by fax when the order has been executed.
Sincerely
10
请求信用证延期
Dear
Sir:Sep. 1, 2001
We are sorry to report that in spite of our effort, we are unable to guarantee shipment by the agreed date due to a strike at our factory. We are afraid that your L/C will be expire before shipment. Therefore, please explain our situation to your customers and secure their consent to extend the L/C to Sept.30.
Sincerely
11
同意更改信用证
Gentlemen: Sept.
5, 2001
We received your letter today and have informed our customers of
your situation. As requested, we have instructed the Beijing City Commercial Bank to extend the L/C up to and including September 30. Please keep us abreast of any new development.

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