夜雨聆风拒绝AI代工！全球掀起纯人工设计浪潮
难度：CSE8
课程导读
AI 浪潮冲击下，创意行业焦虑加剧，“人类制作” 认证迅速走红。从图书出版商到影视公司，不少机构开始高调标榜 “未使用生成式 AI”，并贴上专属标识。然而绝对的 “AI-free” 难以界定，缺乏统一标准也只会让消费者更加困惑。这场声势浩大的标签运动，究竟是对创作的守护，还是终将流于形式？一起来听今天的讲解。
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英文原文
Is this product 'human-made'? The race to establish an AI-free logo2026.05.13
这款产品是“人类制造” 吗？一场打造无 AI 标识的竞赛
By Joe Tidy
Organisations worldwide are racing to develop a universally recognised label for "human-made" products and services as part of the growing backlash against AI use. Declarations like "Proudly Human", "Human-made", "No A.I" and "AI-free" are appearing across films, marketing, books and websites.
全球各类机构正争相为“人工制造” 的产品与服务研发一款获得普遍认可的标识，这也是社会各界对人工智能应用逐渐反感的表现之一。“人工制造为荣”“纯人力打造”“无人工智能参与”“不含 AI 技术” 等声明，开始出现在影视、营销物料、书籍与各类网站上。
It is in response to fears that jobs or entire professions are being swept away in a wave of AI-powered automation.
这一趋势源于人们的担忧：大量工作岗位乃至整个行业，正被人工智能驱动的自动化浪潮席卷取代。
"AI is creating significant disruption and competing definitions of what is 'human made' are confusing consumers. A universal definition is essential to build trust, clarification and confidence," says consumer expert Dr Amna Khan.
消费者专家阿姆娜・汗博士（Dr Amna Khan）表示：“人工智能正造成巨大的行业冲击，而‘人工制造’的定义众说纷纭，让消费者困惑不已。要建立信任、厘清概念、增强信心，统一的定义必不可少。”
But AI experts say that getting industries to agree what truly counts as "human made" will prove complicated as AI is integrated into so many everyday tools.
但人工智能领域专家指出，由于AI 已融入海量日常工具，想要让各行各业就 “真正意义上的人工制造” 达成共识，将会十分复杂。
"From a technical perspective, it's hard to implement. I think that AI is a spectrum, and we need more comprehensive certification systems, rather than a binary with AI/AI-free approach," AI Research Scientist Sasha Luccioni said.
“从技术角度来看，这一标准很难落地推行。我认为人工智能的应用是一个连续范围，我们需要更全面的认证体系，而非简单粗暴地划分‘含 AI / 不含 AI’二元标准。”人工智能研究科学家萨莎・卢乔尼（Sasha Luccioni）表示。
In the book industry, Books by People charges publishers and requires them to carry out questionnaires about their practises and how they vet their authors. The company also checks samples of books periodically to check for AI writing.
在图书行业，“Books by People” 机构向出版商收取费用，并要求他们填写问卷，说明自身运营模式以及审核作者的方式。该机构还会定期抽查书籍样本，检测是否存在人工智能代笔的情况。
In Australia, a competing company Proudly Human uses a similar but even more rigorous system. Their auditors carry out checks at every stage of publication, including checking any changes made from manuscript to ebook edition.
澳大利亚一家竞争对手“Proudly Human” 则采用了一套类似但更为严苛的体系。其审核人员会在出版的每个环节进行核查，包括核对从手稿到电子书版本的所有修改内容。
Company boss Alan Finkel says systems like his are vital because industry efforts to analyse and label content as being made with AI have failed. "A certification of 'human origin' is needed but self certification is not good enough so we have a full verification process to make sure that it’s truly human originated material," he said.
该公司负责人艾伦・芬克尔（Alan Finkel）表示，这类体系至关重要，因为行业内试图分析内容并标注 AI 参与的尝试均以失败告终。“我们需要‘人类原创’认证，但自我认证并不具备说服力，因此我们建立了一套完整的核验流程，确保相关内容确为人类原创。”
生词好句
1.the race to do something or racing to do something
We use this expression when many people or groups are trying to do the same thing quickly, often because they want to be the first or succeed before others. It gives the idea of competition and speed.
拓展:
We can see a race to build faster and smarter AI.
我们会看到一场打造更快更智能的AI竞赛。
Many companies are racing to create better batteries for electric cars.
许多公司正在竞相研发更好的电动车电池。
2.universally recognised
If something is universally recognised, it is known and accepted by people everywhere or by most people around the world.
拓展:
The Red Cross symbol is universally recognised as a sign for medical help.
红十字会的标志被全世界公认为医疗救助的象征。
The university is universally recognised as one of the best places in the world to study business and economics.
这所大学被公认为世界上学习商业和经济学最好的学校之一。
3.growing backlash against
A backlash is a strong negative reaction from people. A growing backlash means more and more people are starting to complain or react negatively against something.
拓展:
There is a growing backlash against high ticket prices for sporting events.
人们对体育赛事高票价的反感情绪正在不断增加。
The media company faced a growing backlash against its high subscription charges and lack of quality.
这家媒体公司因订阅费用过高且内容质量差而遭到越来越多的抵制。
4.swept away
When something is swept away, it is removed or carried off quickly and completely, often by force or strong change. Now it can be physical, like swept away by the sea, a river, or the wind, or about ideas or abstract things.
