AI Reads China: How Artificial Intelligence Helps Foreign Travelers Cross the Three Barriers of Language, Culture and History

当AI软件翻译服务让胡同里的老奶奶开口说英文，当AR叠层让故宫的红墙浮现六百年的历史，当AI导览让每一道北京小吃都讲出自己的故事——读懂中国，正在变得前所未有的容易。

When AI software translation services let a hutong grandmother speak English, when AR overlays reveal 600 years of history on the Forbidden City's red walls, when AI guides make every Beijing snack tell its own story — understanding China is becoming easier than ever.

封面推荐文案 / Cover Headline：比翻译软件更懂中国的，是NextWay的AI入境游大脑 / What Knows China Better Than Translation Apps Is NextWay's AI Inbound-Tourism Brain

你准备好让你的学员，在AI的陪伴下，无障碍地走进一个真实、立体、有温度的中国了吗？

Are You Ready to Let Your Students, Accompanied by AI, Step Into a Real, Multidimensional and Warm China Without Barriers?

语言不通、文化不懂、历史太深——这三座大山曾经挡住了无数外国游客深入了解中国的脚步。今天，AI正在把它们一一搬走。

Language barriers, cultural opacity, deep history — these three mountains once blocked countless foreign travelers from deeply understanding China. Today, AI is moving them away one by one.

导语 / Introduction

中国是世界上最难被外国游客“读懂”的国家之一。不是因为中国不开放，而是因为三重壁垒同时存在：第一是语言壁垒——中文是联合国六种工作语言中最难学的之一，声调、汉字、成语让大多数外国游客在街头连点一杯奶茶都困难；第二是文化壁垒——中国人的人情世故、餐桌礼仪、胡同文化、节日传统，没有在当地生活过的人很难真正理解；第三是历史壁垒——五千年的文明层层叠叠，故宫的一根柱子、天坛的一块石头、长城的一块砖背后，都可能藏着几百年的故事，普通导游根本讲不完。

China is one of the hardest countries for foreign travelers to "read." Not because China isn't open, but because three barriers exist simultaneously: first, the language barrier — Chinese is one of the hardest working languages of the United Nations to learn, with tones, characters and idioms making it difficult for most foreign travelers to even order a cup of milk tea on the street; second, the cultural barrier — Chinese interpersonal relationships, dining etiquette, hutong culture and holiday traditions are hard to truly understand without having lived locally; third, the history barrier — five thousand years of civilization are layered on top of each other, and behind a pillar in the Forbidden City, a stone in the Temple of Heaven, a brick on the Great Wall, there may be hundreds of years of stories that ordinary tour guides simply cannot finish telling.

过去，解决这三重壁垒的方式是“堆人”——找最好的翻译、最懂文化的导游、最熟悉历史的学者。但这种方式成本高、规模小、体验不稳定，而且再好的导游也不可能24小时跟着每一位学员。人工智能的出现，正在从根本上改变这一切。AI实时翻译可以在嘈杂的菜场里听懂每一句话，AI智能导览可以让每一块古建筑都开口讲历史，AR叠层可以让六百年的历史在眼前重现，AI内容生成可以让每位学员带走专属的中国故事。技术不是要取代人，而是要让人的体验更深入、更个性化、更难忘。

In the past, the way to overcome these three barriers was to "pile on people" — find the best translators, the most culturally knowledgeable guides, the most history-savvy scholars. But this approach is costly, small-scale, and unstable in experience, and even the best guide cannot follow every participant 24 hours a day. The emergence of artificial intelligence is fundamentally changing all of this. AI real-time translation can understand every word in a noisy market, AI smart guides can make every ancient building speak its history, AR overlays can make 600 years of history reappear before your eyes, and AI content generation can let every participant take home their own exclusive Chinese story. Technology is not meant to replace people, but to make the human experience deeper, more personalized, and more memorable.

这正是NextWay专注的方向。我们以“AI+入境游”为定位，把最前沿的人工智能技术与北京最深厚的文化资源结合，为海外学校、研学机构和文旅企业打造一套完整的AI赋能入境研学解决方案。从行前的AI行程规划，到行中的AI翻译导览，再到行后的AI内容生成，NextWay让每一位外国学员都能在AI的陪伴下，无障碍地读懂中国。

This is exactly what NextWay focuses on. Positioned as "AI + Inbound Tourism," we combine cutting-edge artificial intelligence technology with Beijing's deepest cultural resources to create a complete AI-empowered inbound study tour solution for overseas schools, study tour institutions and cultural-tourism enterprises. From pre-trip AI itinerary planning, to in-trip AI translation and guiding, to post-trip AI content generation, NextWay enables every international participant to understand China without barriers, accompanied by AI.

01 为什么AI是读懂中国的关键？三重壁垒与AI破局

01 Why Is AI the Key to Reading China? Three Barriers and AI Breakthroughs

在讨论AI如何改变入境游之前，必须先理解外国游客读懂中国到底难在哪里。我们把这三重壁垒拆解清楚，才能看到AI在每一个环节的具体价值。

Before discussing how AI is changing inbound tourism, we must first understand exactly what makes it hard for foreign travelers to read China. Only by breaking down these three barriers clearly can we see the specific value of AI at every step.

第一重壁垒：语言。中文的难度不仅在于汉字和声调，更在于语境和文化负载词。“意思意思”“辛苦了”“回头再说”这些表达，字面翻译和实际含义完全不同，普通翻译软件根本处理不了。在嘈杂的菜场、拥挤的地铁、热闹的夜市，背景噪音让语音识别的准确率大幅下降，传统翻译设备几乎无法使用。NextWay的AI翻译系统针对中文场景做了专项优化——支持嘈杂环境下的语音增强、理解文化负载词的实际含义、甚至能识别北京话和各地方言，确保在任何场景下都能准确翻译。

The first barrier: language. The difficulty of Chinese lies not only in characters and tones, but more in context and culture-loaded words. Expressions like "yisi yisi" (a little something), "xinkule" (thanks for your hard work), "huitou zaishuo" (let's talk later) have completely different literal and actual meanings that ordinary translation apps simply cannot handle. In noisy markets, crowded subways, bustling night markets, background noise drastically reduces speech recognition accuracy, making traditional translation devices almost unusable. NextWay's AI translation system is specifically optimized for Chinese scenarios — supporting speech enhancement in noisy environments, understanding the actual meaning of culture-loaded words, and even recognizing Beijing dialect and regional accents, ensuring accurate translation in any scenario.

第二重壁垒：文化。中国文化不是博物馆里的展品，而是活在每一天的日常里——菜市场里的讨价还价、餐桌上的座次安排、胡同里的邻里关系、节日里的仪式传统。这些文化细节没有写在任何旅游攻略里，普通导游也不会专门讲解，但恰恰是这些细节，决定了外国游客对中国的真实印象。NextWay的AI文化导览系统内置了超过一万条中国文化知识点，覆盖饮食、礼仪、民俗、建筑、艺术等各个领域，可以根据学员所在的位置和场景，实时推送相关的文化解读——在烤鸭店里推送“为什么北京烤鸭要片108片”，在胡同里推送“为什么北京的门墩有不同形状”，在中秋夜推送“为什么中国人要在中秋吃月饼”。

The second barrier: culture. Chinese culture is not an exhibit in a museum — it lives in everyday life: bargaining in the market, seating arrangements at the dinner table, neighborhood relationships in the hutongs, ritual traditions during holidays. These cultural details are not written in any travel guide, and ordinary guides don't specifically explain them, but it is precisely these details that determine foreign travelers' real impression of China. NextWay's AI cultural guide system has built-in over 10,000 Chinese cultural knowledge points, covering food, etiquette, folk customs, architecture, art and other fields. It can push relevant cultural interpretations in real time based on the participant's location and scene — at a roast duck restaurant, push "why Beijing roast duck is sliced into 108 pieces"; in a hutong, push "why Beijing's door stones have different shapes"; on Mid-Autumn night, push "why Chinese people eat mooncakes at Mid-Autumn."

第三重壁垒：历史。中国的历史不是线性的，而是层层叠叠的——同一个地方可能在不同朝代有完全不同的名字和功能，同一座建筑可能经历了多次焚毁和重建，同一件文物可能背后藏着几个王朝的兴衰。普通导游的讲解受时间和知识量限制，只能讲最表层的故事。NextWay的AI历史系统结合AR增强现实技术，可以在学员面前“重建”历史——站在故宫太和殿前，AI可以在红墙上叠加展示太和殿从明代到清代的建筑变化；站在长城上，AI可以重现古代戍边将士的生活场景；站在天坛圜丘坛上，AI可以模拟古代皇帝祭天的完整仪式。这种“让历史在眼前重现”的体验，是任何书本和讲解都无法替代的。

The third barrier: history. Chinese history is not linear — it is layered: the same place may have had completely different names and functions in different dynasties, the same building may have undergone multiple destructions and reconstructions, the same artifact may hide the rise and fall of several dynasties behind it. Ordinary guides' explanations are limited by time and knowledge, and can only tell the most superficial stories. NextWay's AI history system, combined with AR augmented reality technology, can "rebuild" history before participants' eyes — standing in front of the Hall of Supreme Harmony in the Forbidden City, AI can overlay the architectural changes of the hall from the Ming to Qing Dynasty on the red walls; standing on the Great Wall, AI can recreate the living scenes of ancient frontier soldiers; standing on the Circular Mound Altar at the Temple of Heaven, AI can simulate the complete ritual of ancient emperors worshipping heaven. This experience of "making history reappear before your eyes" cannot be replaced by any book or lecture.

AI不是要取代导游，而是要让每一位学员都拥有一个24小时在线、懂中文、懂文化、懂历史的“私人中国通”。

AI is not meant to replace tour guides, but to give every participant a 24-hour-online, Chinese-speaking, culture-savvy, history-savvy "personal China expert."

02 四大AI赋能体验场景：从翻译到导览到创作

02 Four AI-Empowered Experience Scenarios: From Translation to Guiding to Creation

NextWay把AI技术落地为四个具体的体验场景，每一个都针对外国游客在中国遇到的真实痛点，每一个都经过多次实地测试和迭代优化：

NextWay has implemented AI technology into four specific experience scenarios, each targeting real pain points encountered by foreign travelers in China, each经过 multiple on-site tests and iterative optimization:

场景一：AI实时翻译—在嘈杂的菜场和胡同里听懂中国 / Scenario 1: AI Real-Time Translation — Understanding China in Noisy Markets and Hutongs

NextWay为每位学员提供最本地化的AI软件翻译服务，这不是普通的翻译软件——它针对中国场景做了三层优化：第一层是语音增强，在菜场的叫卖声、地铁的报站声、夜市的嘈杂声中，AI能自动识别并增强说话人的声音，过滤背景噪音；第二层是文化理解，AI内置了中国常用的文化负载词和口语表达库，能理解“意思意思”“回头再说”“您客气了”这类字面翻译不准确的表达；第三层是方言支持，AI能识别北京话、四川话、广东话等主要方言，确保学员在胡同里和老奶奶聊天、在川菜馆和服务员点菜都没有障碍。体验任务：学员使用AI软件翻译服务，在菜场里用英文采访三位摊主，记录他们的回答，整理成一份“菜场人物志”。

NextWay provides every participant with the most localized AI software translation service — this is not ordinary translation software. They have three layers of optimization for Chinese scenarios: the first layer is speech enhancement, which in the shouting of market vendors, subway announcements, and noisy night markets, AI can automatically identify and enhance the speaker's voice and filter background noise; the second layer is cultural understanding, with a built-in library of commonly used Chinese culture-loaded words and colloquial expressions, able to understand expressions like "yisi yisi," "huitou zaishuo," "nin keqi le" whose literal translations are inaccurate; the third layer is dialect support, able to recognize Beijing dialect, Sichuan dialect, Cantonese and other major dialects, ensuring participants can chat with grandmothers in hutongs and order food with waiters in Sichuan restaurants without barriers. Experience task: participants use the AI software translation service, interview three vendors in English at the market, record their answers, and organize them into a "market character profile."

场景二：AI智能导览—让每一块砖、每一道菜都开口说话 / Scenario 2: AI Smart Guiding — Making Every Brick and Every Dish Speak

传统导览的痛点是“千人一面”——不管学员的兴趣是历史、建筑、艺术还是美食，听到的都是同一套讲解。NextWay的AI智能导览系统做到了“千人千面”：每位学员在行前通过AI问卷标注自己的兴趣点，系统据此生成个性化的导览内容。在故宫，对建筑感兴趣的学员会听到“太和殿的斗拱结构如何抗震”，对历史感兴趣的学员会听到“太和殿举行过哪些重大典礼”，对艺术感兴趣的学员会听到“太和殿的彩画用了哪些矿物颜料”。AI导览不仅覆盖景点，还覆盖餐饮——在烤鸭店，AI会讲解“北京烤鸭的历史和片鸭技艺”；在茶馆，AI会讲解“茉莉花茶的窨制工艺”；在小吃摊，AI会讲解“豆汁儿为什么是酸的”。体验任务：学员选择一个自己最感兴趣的主题，用AI导览在一个景点完成30分钟的深度探索，然后用英文向团队分享自己的发现。

The pain point of traditional guiding is "one size fits all" — regardless of whether participants are interested in history, architecture, art or food, they hear the same set of explanations. NextWay's AI smart guiding system achieves "personalized for everyone": each participant marks their interests through an AI questionnaire before the trip, and the system generates personalized guiding content accordingly. At the Forbidden City, participants interested in architecture will hear "how the dougong bracket structure of the Hall of Supreme Harmony resists earthquakes," those interested in history will hear "what major ceremonies were held in the Hall of Supreme Harmony," and those interested in art will hear "what mineral pigments were used in the Hall of Supreme Harmony's colored paintings." AI guiding covers not only attractions but also dining — at a roast duck restaurant, AI explains "the history of Beijing roast duck and the slicing technique"; at a teahouse, AI explains "the scenting process of jasmine tea"; at a snack stall, AI explains "why douzhi is sour." Experience task: participants choose a topic they are most interested in, use AI guiding to complete 30 minutes of in-depth exploration at one attraction, then share their findings with the team in English.

场景三：AR文化叠层—在故宫红墙上看见六百年的历史 / Scenario 3: AR Cultural Overlay — Seeing 600 Years of History on the Forbidden City's Red Walls

AR增强现实技术让“看不见的历史”变得可见。NextWay为核心景点开发了专属的AR文化叠层内容：在故宫太和殿前，学员用手机或平板对准大殿，屏幕上会叠加展示太和殿从明代初建到清代重修的建筑变化，甚至能看到古代皇帝登基大典的虚拟场景；在长城上，AR可以重现古代戍边将士的日常生活——他们如何站岗、如何传递烽火、如何在城墙上生活；在天坛祈年殿前，AR可以模拟古代皇帝祭天的完整仪式流程，让学员理解每一个建筑细节背后的礼制含义。AR内容不是简单的动画，而是基于历史文献和考古研究的严谨还原，每一个场景都有对应的史料来源。体验任务：学员在一个景点使用AR功能，选择一个历史场景进行观察，然后用英文描述“如果我生活在那个时代，我会看到什么、感受到什么”。

AR augmented reality technology makes "invisible history" visible. NextWay has developed exclusive AR cultural overlay content for core attractions: in front of the Hall of Supreme Harmony in the Forbidden City, participants point their phone or tablet at the hall, and the screen overlays the architectural changes of the hall from its initial construction in the Ming Dynasty to its reconstruction in the Qing Dynasty, even showing the virtual scene of ancient emperors' enthronement ceremonies; on the Great Wall, AR can recreate the daily life of ancient frontier soldiers — how they stood guard, how they transmitted beacon signals, how they lived on the wall; in front of the Hall of Prayer for Good Harvests at the Temple of Heaven, AR can simulate the complete ritual process of ancient emperors worshipping heaven, letting participants understand the ritual meaning behind every architectural detail. AR content is not simple animation — it is rigorous restoration based on historical documents and archaeological research, and every scene has corresponding historical sources. Experience task: participants use the AR function at one attraction, select one historical scene to observe, then describe in English "if I lived in that era, what would I see and feel."

场景四：AI个性化内容生成—让每位学员带走专属的“中国故事” / Scenario 4: AI Personalized Content Generation — Letting Every Participant Take Home Their Own "Chinese Story"

传统研学的痛点是“去过就忘”——学员拍了几百张照片，回来后能记住的内容寥寥无几。NextWay的AI内容生成系统让每位学员都能带走一份专属的“中国故事”数字手账。行程中，AI自动记录学员的行程轨迹、拍摄的照片、采访的录音、写下的笔记；行程结束后，AI根据这些素材，自动生成一份个性化的双语数字手账——包含学员自己拍摄的最佳照片、采访的精彩片段、英文短文和导师评语，甚至可以生成一段1分钟的个人旅行Vlog。AI还会根据学员的兴趣点，推荐后续的学习资源——对历史感兴趣的学员会收到“中国历史入门书单”，对饮食感兴趣的学员会收到“中国菜谱英文版”，对语言感兴趣的学员会收到“中文学习APP推荐”。体验任务：学员在行程结束后，查看自己的AI数字手账，用英文写一段“这次中国之行我最大的收获是什么”，AI将其翻译成中文并收录到手账中。

The pain point of traditional study tours is "forgetting after going" — participants take hundreds of photos, but after returning, they can remember very little. NextWay's AI content generation system lets every participant take home an exclusive "Chinese Story" digital journal. During the trip, AI automatically records participants' itinerary tracks, photos taken, interview recordings, and notes written; after the trip, AI automatically generates a personalized bilingual digital journal based on these materials — including the best photos taken by the participant, highlights from interviews, short English essays and mentor feedback, and can even generate a 1-minute personal travel vlog. AI also recommends follow-up learning resources based on participants' interests — participants interested in history receive a "beginner's book list on Chinese history," those interested in food receive an "English version of Chinese recipes," and those interested in language receive "Chinese learning app recommendations." Experience task: after the trip, participants review their AI digital journal, write a paragraph in English on "what is my biggest gain from this trip to China," and AI translates it into Chinese and includes it in the journal.

03 NextWay AI技术三大核心能力：把前沿技术变成可落地的研学体验

03 NextWay's Three Core AI Capabilities: Turning Cutting-Edge Technology into Implementable Study Tour Experiences

AI技术不缺，缺的是把AI技术落地到真实研学场景的能力。NextWay在AI+入境游领域积累了三大核心能力，确保技术不是噱头，而是真正能提升学员体验的工具。

AI technology is not in short supply — what is missing is the ability to implement AI technology into real study tour scenarios. NextWay has accumulated three core capabilities in the AI + inbound tourism field, ensuring that technology is not a gimmick but a tool that truly enhances the participant experience.

能力一：中文场景AI模型专项训练—比通用翻译更懂中国 / Capability 1: Specialized Training of Chinese-Scenario AI Models — Understanding China Better Than Generic Translation

通用翻译软件（如Google翻译、DeepL）在标准书面语上表现不错，但在真实的中国街头场景中表现糟糕——听不懂方言、不理解口语、处理不了文化负载词、在嘈杂环境下识别率低。NextWay针对入境游场景，用超过十万小时的真实中文语音数据（包括菜场、地铁、餐厅、胡同、景点等场景）对AI模型进行了专项微调，同时构建了包含超过五万条中国文化负载词和口语表达的专属词库。这意味着NextWay的AI翻译在真实中国场景下的准确率远高于通用翻译软件，而且能根据场景自动切换语域——在正式场合用书面语，在街头和摊主聊天用口语。

Generic translation software (like Google Translate, DeepL) performs well on standard written language but poorly in real Chinese street scenarios — they can't understand dialects, don't comprehend colloquial speech, can't handle culture-loaded words, and have low recognition rates in noisy environments. NextWay has specifically fine-tuned the AI model for inbound tourism scenarios using over 100,000 hours of real Chinese speech data (including markets, subways, restaurants, hutongs, attractions and other scenarios), while building an exclusive vocabulary containing over 50,000 Chinese culture-loaded words and colloquial expressions. This means NextWay's AI translation has much higher accuracy in real Chinese scenarios than generic translation software, and can automatically switch registers based on the scenario — using formal language in formal settings and colloquial language when chatting with vendors on the street.

能力二：AI+在地文化资源库—让技术有内容可讲 / Capability 2: AI + On-the-Ground Cultural Resource Library — Giving Technology Content to Talk About

AI技术本身是空的，没有内容的AI就像没有墨水的笔。NextWay构建了覆盖北京主要景点、餐饮、胡同、民俗、历史的在地文化资源库，包含超过一万条经过专家审核的文化知识点、五百个AR历史场景、三千道中国菜品的英文介绍和文化背景。这些内容不是从网上抓取的，而是由历史、文化、建筑、饮食等领域的专家团队撰写和审核，确保准确性和权威性。AI模型基于这个资源库进行训练和检索，确保学员听到的每一条文化解读都是准确的、有深度的、有来源的，而不是AI“幻觉”出来的内容。

AI technology itself is empty — AI without content is like a pen without ink. NextWay building an on-the-ground cultural resource library covering Beijing's major attractions, dining, hutongs, folk customs and history, containing over 10,000 expert-reviewed cultural knowledge points, 500 AR historical scenes, and English introductions and cultural backgrounds for 3,000 Chinese dishes. This content is not scraped from the internet — it is written and reviewed by expert teams in history, culture, architecture, food and other fields, ensuring accuracy and authority. The AI model is trained and retrieves based on this resource library, ensuring every cultural interpretation participants hear is accurate, in-depth, and sourced — not content "hallucinated" by AI.

能力三：全链路AI技术整合—从行前到行后无缝衔接 / Capability 3: Full-Chain AI Technology Integration — Seamless Connection from Pre-Trip to Post-Trip

很多AI旅游产品只解决了一个环节的问题——比如只做翻译，或者只做导览。NextWay的AI技术覆盖了研学的全链路：行前，AI根据学员的兴趣、语言水平、出行时间，自动生成个性化的行程建议和行前准备清单；行中，AI软件翻译服务、AI智能导览、AR文化叠层、AI安全监控（实时追踪学员位置、预警危险区域）同时运行，所有数据实时同步到导师的管理后台；行后，AI自动生成每位学员的数字手账和团队的效果报告，并基于数据推荐下一期的优化方案。这种全链路的AI整合，让技术不是零散的工具，而是贯穿整个研学体验的“智能底座”。

Many AI travel products only solve one环节's problem — for example, only doing translation, or only doing guiding. NextWay's AI technology covers the full chain of study tours: before the trip, AI automatically generates personalized itinerary suggestions and pre-departure checklists based on participants' interests, language proficiency, and travel time; during the trip, AI software translation services, AI smart guiding, AR cultural overlays, and AI safety monitoring (real-time tracking of participant locations, warning of dangerous areas) run simultaneously, with all data synced in real time to the mentor's management dashboard; after the trip, AI automatically generates each participant's digital journal and the team's performance report, and recommends optimization plans for the next session based on the data. This full-chain AI integration makes technology not scattered tools, but an "intelligent foundation" running through the entire study tour experience.

技术的终点不是更炫的界面，而是更深入的理解。NextWay用AI做的所有事情，都是为了让世界真正读懂中国。

The endpoint of technology is not a flashier interface, but deeper understanding. Everything NextWay does with AI is to let the world truly read China.

04 如何合作：从需求对接到落地执行的四步流程

04 How to Collaborate: Four Steps from Needs Alignment to Execution

无论你是海外学校、国际教育机构、在华使领馆、入境游批发商，还是一家希望用AI技术升级入境产品的文旅企业，我们都提供透明、可定制的合作路径。

Whether you are an overseas school, international education institution, embassy in China, inbound tour operator, or a cultural-tourism company looking to upgrade inbound products with AI technology, we offer a transparent and customizable collaboration path.

第一步：需求诊断与AI方案设计 / Step 1: Needs Diagnosis & AI Solution Design

沟通学员画像、出行季节、核心兴趣和预算范围，NextWay结合AI技术能力和北京在地资源，建议最佳的AI赋能研学方案——哪些场景用AI翻译、哪些景点用AR叠层、哪些环节用AI导览，并输出定制课程大纲、技术设备清单和预算明细。

We discuss participant profile, travel season, core interests and budget range, then NextWay combines AI technical capabilities and Beijing on-the-ground resources to recommend the best AI-empowered study tour plan — which scenarios use AI translation, which attractions use AR overlays, which环节 use AI guiding — and deliver a custom syllabus, technical equipment list and itemized budget.

第二步：AI内容定制与技术部署 / Step 2: AI Content Customization & Technical Deployment

根据团组的特定需求，定制AI导览内容、AR历史场景和文化知识库；提前完成AI软件翻译服务、AR设备的测试和部署；为导师团队提供AI系统使用培训，确保每一位带队导师都能熟练操作AI系统并处理常见技术问题。

Based on the group's specific needs, customize AI guiding content, AR historical scenes and cultural knowledge bases; complete testing and deployment of AI software translation services and AR devices in advance; provide AI system usage training for mentor teams, ensuring every lead mentor can proficiently operate the AI system and handle common technical issues.

第三步：招生转化与AI研学行程落地 / Step 3: Recruitment Conversion & AI Study Tour Itinerary Landing

协助完成报名、签证、机票、保险和行前准备（重点是AI设备的使用说明和安全须知），按定制方案执行在北京的AI赋能研学行程，保障每一天的AI体验、景点、餐饮、交通与突发情况应对，技术团队全程远程支持。

We assist with registration, visas, flights, insurance and pre-departure preparation (focused on AI device usage instructions and safety briefings), then execute the Beijing AI-empowered study tour itinerary as customized — covering daily AI experiences, attractions, dining, transport and incident handling, with the technical team providing remote support throughout.

第四步：AI效果复盘与个性化成果交付 / Step 4: AI Performance Review & Personalized Outcome Delivery

项目结束后，AI系统自动输出完整效果报告：招生数据、学员手账作品、AI使用数据、导师反馈、媒体传播效果；为每位学员生成个性化的“我的中国故事”数字手账；同时基于数据建议下一期的AI技术优化方向、新场景和长期合作档期。

After the program, the AI system automatically outputs a full performance report: recruitment data, participant journal work, AI usage data, mentor feedback, media reach; generates a personalized "My Chinese Story" digital journal for each participant; and recommends AI technology optimization directions, new scenes and long-term collaboration windows for the next session based on the data.

写在最后 / Closing Thoughts

中国有五千年的历史、五十六个民族、无数种方言和数不清的文化细节。要让一个外国游客在短短一周内“读懂”中国，靠的不是更长的讲解、更多的景点，而是更聪明的工具。AI就是那个工具——它让语言不再是障碍，让文化不再是迷雾，让历史不再是书本上的文字。

China has five thousand years of history, fifty-six ethnic groups, countless dialects and innumerable cultural details. To let a foreign traveler "read" China in just one week, what's needed is not longer explanations or more attractions, but smarter tools. AI is that tool — it makes language no longer a barrier, culture no longer a fog, and history no longer just words in a book.

当你的学员还在依靠翻译软件逐字输入、依靠导游千篇一律的讲解、依靠旅行攻略上的碎片化信息来了解中国，别人已经使用AI软件翻译服务在菜场里和摊主聊天、用AR在故宫里看六百年的历史变迁、带着专属的数字手账离开中国。世界读懂中国的方式，正在从“听别人讲”变成“自己去懂”——而AI，就是那把打开理解之门的钥匙。

While your students are still relying on translation apps to type word by word, relying on guides' cookie-cutter explanations, relying on fragmented information from travel guides to understand China, others are already using AI software translation services to chat with vendors in the market, using AR to see 600 years of historical changes at the Forbidden City, and leaving China with their own exclusive digital journal. The way the world reads China is shifting from "listening to others tell" to "understanding it yourself" — and AI is the key that opens the door to understanding.

NextWay愿意成为你连接AI技术与中国文化的桥梁。只要你希望让更多人用更聪明的方式读懂中国，我们都可以聊聊。

NextWay is ready to be your bridge connecting AI technology with Chinese culture. Whenever you want more people to read China in a smarter way, we should talk.

联系我们 / Contact Us

如果你希望了解更多NextWay AI入境研学的技术细节和合作方案，或希望我们为你的机构定制一份AI赋能的中国研学产品，欢迎通过NextWay官方公众号或合作邮箱与团队联系。我们也会定期举办AI入境游技术开放日，邀请合作伙伴体验最新的AI翻译、导览和AR技术。

If you would like to learn more about the technical details and cooperation plans of NextWay's AI inbound study tours, or would like us to customize an AI-empowered China study tour product for your institution, please reach out to the NextWay team via our official WeChat account or partnership email. We also regularly host AI inbound tourism technology open days, inviting partners to experience the latest AI translation, guiding and AR technologies.

关于NextWay / About NextWay

NextWay是专注于“AI+入境游”的创新服务平台，致力于用人工智能技术帮助中国企业和机构高效触达全球客源，提供从海外宣传、活动策划到精准获客的全链路服务。在AI研学领域，NextWay依托最前沿的人工智能技术和北京最深厚的文化资源，为全球青少年和专业人士打造高质量、沉浸式、无障碍的AI赋能中国文化体验。我们的使命是：让世界读懂中国，让中国连接世界。

NextWay is an innovative service platform focused on "AI + Inbound Tourism," dedicated to using artificial intelligence to help Chinese companies and institutions efficiently reach global customers, providing full-chain services from overseas promotion and event planning to precise customer acquisition. In the AI study tour field, NextWay draws on cutting-edge artificial intelligence technology and Beijing's deepest cultural resources to create high-quality, immersive, barrier-free AI-empowered Chinese cultural experiences for young people and professionals worldwide. Our mission: let the world read China, and let China connect to the world.