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Day 419 澳超市推AI购物助手

Day 419 澳超市推AI购物助手
一、中英对照

(1)Well, Woolworths has become the first Australian supermarket to launch an AI tool able to curate shopping lists and even plan your meals. Olive promises to make the grocery run easier and cheaper, but consumer experts warn there is a trade-off.

嗯,Woolworths成为第一家推出人工智能工具的澳大利亚超市,该工具能够策划购物清单,甚至规划你的餐食。Olive承诺让购物变得更轻松、更便宜,但消费者专家警告说,这有一个权衡取舍。

(2)We've seen it at Bunnings, Kmart, Amazon — now Woolworths has joined the AI race. The new Olive is going to be a personal shopping assistant. Olive able to respond to questions, curate shopping baskets, and identify preferences. The supermarket says it'll learn habits to point out cheaper options or specials on favorite brands.

我们已经在Bunnings、Kmart、亚马逊看到了类似的技术——现在Woolworths也加入了人工智能竞赛。新的Olive将成为一款个人购物助手。Olive能够回答问题、策划购物篮、识别偏好。这家超市表示,它会学习用户的购物习惯,以指出更便宜的选择或心仪品牌的优惠。

(3)It'll even give you advice on meal ideas with just a picture of your fridge. "It'll analyze it and tell them what they could prepare with that for their weeknight meals. You'll also tell them what's missing." My fridge is pretty empty right now, so maybe come up with something interesting for me.

它甚至只需拍一张冰箱的照片就能为你提供餐食建议。“它会分析照片,然后告诉他们可以用这些食材准备什么晚餐。还会告诉他们缺少什么。”我的冰箱现在几乎是空的,所以也许可以帮我想点有趣的东西。

(4)By the end of July, all Woolworths shoppers will be able to use Olive, but consumer experts say there is a trade-off. A richer customer profile means more targeted marketing. "Their habits, their routines, and over time, they may have an influence over what customers want to do or what customers purchase." Urging customers to keep an eye on what is recommended and the potential for inflated basket sizes.

到七月底,所有Woolworths的购物者都将能够使用Olive,但消费者专家表示,这有一个权衡取舍。更丰富的客户画像意味着更有针对性的营销。“他们的习惯、他们的日常,久而久之,可能会影响顾客想做什么或顾客购买什么。”提醒顾客留意推荐内容以及购物篮被过度填充的可能性。

(5)Woolworths says Olive hasn't been designed to prioritize its own or more expensive brands, giving the customer ultimate control with the need to review and approve final purchases. I'm trying not to use AI, mostly for environmental reasons. Usually have a list in my head. You work out with my wife and that's it. Yeah.

Woolworths表示,Olive的设计目的并非优先推荐自有品牌或更昂贵的品牌,而是让顾客拥有最终控制权,只需审核并确认最终购买即可。我尽量不使用人工智能,主要是出于环境原因。通常我脑子里有一份清单。你和妻子商量一下就行了。

二、单词和短语

  1. curatev. /kjʊəˈreɪt/ 【六级 | 商业 | 科技词汇】

    • 中文释义:策划;精选;整理

    • 韦氏释义:to select and organize (items) for presentation

    • 近义词:select (选择), organize (组织)

    • 熟词僻义:原指博物馆策展,现引申为AI对信息/商品的精选整理

  2. grocery runn. phrase /ˈɡrəʊsəri rʌn/ 【生活词汇】

    • 中文释义:去买菜;去杂货店购物

    • 近义短语:grocery shopping (买菜)

  3. trade-offn. /ˈtreɪd ɒf/ 【六级 | 商业 | 常用词汇】

    • 中文释义:权衡;交换;折中

    • 韦氏释义:a balancing of factors all of which are not attainable at the same time

    • 近义词:compromise (妥协)

  4. shopping assistantn. phrase /ˈʃɒpɪŋ əˈsɪstənt/ 【商业 | 科技词汇】

    • 中文释义:购物助手

  5. identifyv. /aɪˈdentɪfaɪ/ 【四级 | 高考 | 雅思 | 托福】

    • 中文释义:识别;确认

    • 近义词:recognize (认出)

  6. preferencen. /ˈprefrəns/ 【四级 | 常用词汇】

    • 中文释义:偏好;喜好

    • 近义词:inclination (倾向)

  7. point outphrasal verb. /pɔɪnt aʊt/ 【四级 | 常用短语】

    • 中文释义:指出

    • 近义短语:indicate (指出)

  8. specialn. /ˈspeʃl/ 【商业 | 营销词汇】

    • 中文释义:特价商品;促销品

    • 熟词僻义:作名词指“特价商品”

  9. weeknightn. /ˈwiːknaɪt/ 【生活词汇】

    • 中文释义:工作日晚上(周一至周五的晚上)

    • 关联词:weekend (n. 周末)

  10. profilen. /ˈprəʊfaɪl/ 【商业 | 科技词汇】

    • 中文释义:档案;资料(尤指用户画像)

    • 韦氏释义:a set of characteristics or qualities that identify a person or thing

  11. targeted marketingn. phrase /ˈtɑːrɡɪtɪd ˈmɑːrkɪtɪŋ/ 【商业 | 营销词汇】

    • 中文释义:定向营销;精准营销

  12. routinen. /ruːˈtiːn/ 【四级 | 常用词汇】

    • 中文释义:常规;例行程序

    • 近义词:habit (习惯)

  13. have an influence overphrase /həv ən ˈɪnfluəns ˈəʊvər/ 【常用短语】

    • 中文释义:对…有影响

    • 近义短语:affect (影响)

  14. inflatedadj. /ɪnˈfleɪtɪd/ 【六级 | 商业 | 描述词汇】

    • 中文释义:虚高的;膨胀的

    • 词根词缀:in- (进入) + flat (吹气) + -ed (形容词后缀)

    • 近义词:excessive (过度的)

  15. basket sizen. phrase /ˈbɑːskɪt saɪz/ 【零售 | 商业词汇】

    • 中文释义:购物篮大小(一次购买的商品数量或金额)

  16. prioritizev. /praɪˈɒrətaɪz/ 【六级 | 商业 | 常用词汇】

    • 中文释义:优先考虑;优先处理

    • 近义词:emphasize (强调)

  17. ultimateadj. /ˈʌltɪmət/ 【四级 | 常用词汇】

    • 中文释义:最终的;根本的

    • 近义词:final (最终的)

  18. approvev. /əˈpruːv/ 【四级 | 商业 | 常用词汇】

    • 中文释义:批准;同意

    • 近义词:authorize (授权)

    • 反义词:reject (拒绝)

  19. environmental reasonsn. phrase /ɪnˌvaɪrənˈmentl ˈriːznz/ 【环境 | 常用短语】

    • 中文释义:环保原因

三、句子结构分析

  1. 原文: Well, Woolworths has become the first Australian supermarket to launch an AI tool able to curate shopping lists and even plan your meals.

    • 【核心主干提炼】:Woolworths has become the first Australian supermarket.

    • 【语法结构分析】:

    1. 主句为“Woolworths has become the first Australian supermarket”。

    2. “to launch an AI tool able to curate shopping lists and even plan your meals”是动词不定式短语作后置定语,修饰“supermarket”,其中“able to curate shopping lists and even plan your meals”是形容词短语作后置定语,修饰“AI tool”。

  2. 原文: Olive promises to make the grocery run easier and cheaper, but consumer experts warn there is a trade-off.

    • 【核心主干提炼】:Olive promises to make the grocery run easier, but experts warn there is a trade-off.

    • 【语法结构分析】:

    1. 这是一个由“but”连接的并列句。

    2. 第一个分句为“Olive promises to make the grocery run easier and cheaper”。

    3. 第二个分句为“consumer experts warn there is a trade-off”,其中“there is a trade-off”是省略了“that”的宾语从句。

  3. 原文: The supermarket says it'll learn habits to point out cheaper options or specials on favorite brands.

    • 【核心主干提炼】:The supermarket says it'll learn habits.

    • 【语法结构分析】:

    1. 主句为“The supermarket says”,后接省略了“that”的宾语从句。

    2. 宾语从句为“it'll learn habits to point out cheaper options or specials on favorite brands”,其中“to point out cheaper options or specials on favorite brands”是动词不定式短语作目的状语。

  4. 原文: By the end of July, all Woolworths shoppers will be able to use Olive, but consumer experts say there is a trade-off.

    • 【核心主干提炼】:Shoppers will be able to use Olive, but experts say there is a trade-off.

    • 【语法结构分析】:

    1. 这是一个由“but”连接的并列句。

    2. 第一个分句为“By the end of July, all Woolworths shoppers will be able to use Olive”。

    3. 第二个分句为“consumer experts say there is a trade-off”,其中“there is a trade-off”是省略了“that”的宾语从句。

  5. 原文: "Their habits, their routines, and over time, they may have an influence over what customers want to do or what customers purchase."

    • 【核心主干提炼】:They may have an influence over what customers want to do or what customers purchase.

    • 【语法结构分析】:

    1. 主句为“they may have an influence over what customers want to do or what customers purchase”。

    2. “Their habits, their routines, and over time”是状语,说明影响产生的来源。

  6. 原文: Urging customers to keep an eye on what is recommended and the potential for inflated basket sizes.

    • 【核心主干提炼】:(Experts are) urging customers to keep an eye on what is recommended and the potential.

    • 【语法结构分析】:

    1. 这是一个省略了主语“Experts are”的句子。

    2. 谓语为“urging”,宾语为“customers”。

    3. “to keep an eye on what is recommended and the potential for inflated basket sizes”是动词不定式短语作宾语补足语。

  7. 原文: Woolworths says Olive hasn't been designed to prioritize its own or more expensive brands, giving the customer ultimate control with the need to review and approve final purchases.

    • 【核心主干提炼】:Woolworths says Olive hasn't been designed to prioritize brands.

    • 【语法结构分析】:

    1. 主句为“Woolworths says”,后接省略了“that”的宾语从句。

    2. 宾语从句为“Olive hasn't been designed to prioritize its own or more expensive brands”。

    3. “giving the customer ultimate control”是现在分词短语作结果状语。

    4. “with the need to review and approve final purchases”是介词短语作补充说明。